Rethinking skincare choices
By Chandni Goyal
New Delhi, Sep 26 (IANSlife) With beauty now one of the most talked-about sectors, it's no surprise that skincare has become a major force in the world of beauty. And with consumers becoming more and more concerned about what they're putting on their skin, there's no end to the skincare products hitting store shelves. These days, it seems like everything is fair game for the skincare industry: oils, serums, lotions, creams, and pretty much anything else you can think of. As a result, this has created an incredibly fragmented market, especially when it comes to target customers.